Confidential client | A product line of themed roller coasters, virtual reality driving experiences, and arcade games was explored for potential brand licensing, for a major U.S. motor sports racing association. All work for this client as a themed entertainment consultant.
Living history programming at attraction venue as part of a re-purposing exploration and financial valuation, for the ownership group for Old Tucson (Studios), in Tucson, Arizona.
Creative work and business planning as location-based entertainment consultants, for the exploration of facility re-purposing regarding this Western-themed attraction, to include a new slate of living history programming, along with review of design-day implications of new programming.
Old Tucson (Studios) in Tucson, Arizona.
NBCUniversal Parks & Resorts Group | Experiential design, product concepting and tenanting (leasing) strategy for proposed Universal Studios CityWalk in the Jurong District of Singapore, as part of master-planned themed entertainment district.
The project, envisioned as a great governmental-backed economic development effort, included a theme park, extensive active recreation facilities, and the proposed CityWalk urban entertainment center.
Client: Universal Studios Recreation Group, in association with Singapore Government and private developer consortium
Feasibility study for mixed-use urban infill project envisioned for a key intersection in the Hollywood community of Los Angeles, California.
The market study with financial projections and facility recommendations for the proposed mixed-use development included an office tower, hotel, and ground floor retail stores. Various schemes were evaluated including one version featuring a prominent c-store fuel station.
The project to be located at well-known Los Angeles intersection of Sunset Boulevard and N. La Brea boulevard, in what is now the City of West Hollywood. This intersection and this part of greater Los Angeles, experiences particularly high auto traffic. The project of Goldrich & Kest Industries LLC was not pursued at the time.